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Amazon Prime Video Invests $2 Billion in Latin America

8/21/2026

49 10 Full Breakdown

Summary

Prime Video Invests

Amazon Prime Video announced a $2 billion investment in Latin America at a Mexico City event.
Funding runs 2027-2030 in Mexico, Brazil, Argentina, Colombia, Chile.
Local originals will more than double by 2030 versus 2026.
Prime Video will stream 38 Mexico National Team home matches starting September 26, 2026.
Over 200 NBA games per season will air in Brazil and Mexico, reaching 20 million sports households in 2026.

Summary

Prime Video Workshop

Prime Video partnered with By Invitation Only and leading acting schools to run a professional development workshop in Mexico.
The workshop gave participants direct access to casting directors and agents.
Scholarships were awarded to low-income students to support their training.
Tomás Tejero, regional lead for Latin America & Canada, said the initiative invests in behind-the-scenes talent.

History

Historical Context

DirecTV began operations in Chile in 1994, received government permission to sell service in 1996 and later held an 18.2% pay-TV share there by 2024. Its early satellite growth set the stage for Amazon Prime Video’s 2026 $2 billion investment across Mexico, Brazil, Argentina, Colombia and Chile, accelerating streaming’s challenge to traditional broadcasters.

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Prime Video Invests

Amazon Prime Video announced a $2 billion investment in Latin America at a Mexico City event.
Funding runs 2027-2030 in Mexico, Brazil, Argentina, Colombia, Chile.
Local originals will more than double by 2030 versus 2026.
Prime Video will stream 38 Mexico National Team home matches starting September 26, 2026.
Over 200 NBA games per season will air in Brazil and Mexico, reaching 20 million sports households in 2026.

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