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Deion Sanders Deposed in “Prime” Logo Fraud Lawsuit

8/23/2026

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Story summary
  • Deion Sanders was deposed in a fraud lawsuit over the “Prime” logo.
  • Designer Alan Tipp filed the lawsuit in Nebraska District Court in January 2025.
  • Tipp claims Sanders and SMAC Entertainment made him assign the “Prime” and “Truth” logos.
  • Tipp seeks to void the 2022 agreement, cancel three trademarks, and recover more than $75,000.