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World Athletics Launches $10 Million Ultimate Championship in Budapest

By Drooid · · How we work

The Event Unveiled

The inaugural World Athletics Ultimate Championship runs September 11–13 at Budapest’s Gyula Zsivotzky National Athletics Centre. 381 athletes from 65 federations compete in a three-night, invite-only programme that replaces traditional heats with direct semifinals or finals. Winners receive US $150,000; prize money extends to the eighth-place finisher (?US $10,000). Relay teams split US $80,000. The total prize pool is US $10 million, the largest in track-and-field history.

Background and Rationale

World Athletics introduced the Ultimate Championship to fill the “off-year” gap between the World Championships and the Olympics. President Sebastian Coe called the meet an “incubator for change” aimed at spotlighting top talent, attracting younger audiences, and generating new revenue. The format features a black infield, theatrical lighting, a red-carpet opening and athlete-driven content to modernise presentation.

Data and Statistics

  • Prize fund: US $10 million.
  • Winner’s purse: US $150,000 per event; relay teams share US $80,000.
  • Place-based payouts: second US $75,000, third US $40,000, down to US $2,000 for 16th place.
  • Participants: 381 athletes, 65 federations.
  • Events included: 200 m, 400 m, 800 m, 1500 m, 5000 m, high jump, pole vault, long jump, triple jump (women), hammer throw (men), mixed 4×100 m relay, among others.

Official Statements & Responses

Coe said the championship answers “Who’s the best?” and will help identify the sport’s top performers. Noah Lyles highlighted the “red-carpet” experience and new content opportunities.

Criticism & Opposition

Olympic champion Karsten Warholm warned the condensed schedule could create “chaos” and confuse fans, urging continued support for the Diamond League. Former world champion Pedro Pichardo questioned the removal of the triple jump.

On-the-Ground Reports

Athletes embraced the party-style atmosphere: Olympic 100 m champion Noah Lyles arrived in a rhinestoned Yves Saint Laurent suit, while pole-vault record holder Mondo Duplantis performed the event’s anthem “Gold.” 150 m champion Keely Hodgkinson replied to a press query about a hamstring niggle with a light-hearted “None of your business.”

Conflicting Reports & Gaps

Sources differ on the exact prize-money breakdown beyond the winner’s purse. Some list payouts to 16th place; others mention only the top eight. No comprehensive list of excluded disciplines has been published, leaving uncertainty about the full program scope.

Verbatim Quotes

  • “It's super exciting. I think it was time to try something new and innovate within athletics,” — Mondo Duplantis.
  • “I think the Diamond League is a fantastic concept that should be cultivated.” — Karsten Warholm.

What’s Next

The Ultimate Championship is slated to become a biennial fixture, with the next edition planned for September 2028. World Athletics is evaluating a new commercial arm to assume broadcast and sponsorship rights after the current Dentsu contract ends in 2029. Coe’s presidency concludes in September 2027, and his future role is under discussion.