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Qatar Courts Chinese Firms as Trade Routes Disrupt

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Story summary
  • Qatar is stepping up efforts to attract Chinese firms amid Gulf trade route disruptions.
  • Sheikh Khalifa bin Salman Al Thani, WareOne chief executive, said supply-chain diversification is proceeding worldwide.
  • Chinese firms such as SHEIN, Temu and AliExpress have expanded across the Middle East.
  • Companies are shifting from shipping goods to holding inventory and selling locally, encountering a more complex operating environment.