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Republicans Weigh Funding Strategy for North Carolina and Georgia Senate Races

By Drooid · · How we work

Core Decision Point

Republican leaders are assessing whether to continue allocating significant resources to the Senate contests in North Carolina and Georgia as the 2026 midterm election approaches. The discussion reflects concerns that President Donald Trump’s low approval ratings are weakening GOP prospects in traditionally competitive southern states, prompting some officials to consider redirecting money to races deemed more winnable.

Background & Context

A decade ago, North Carolina and Georgia were pivotal to Republican Senate majorities. Since then, demographic shifts and recent electoral trends have turned both states into “margin-of-error” contests. The National Republican Senatorial Committee (NRSC) and the Senate Leadership Fund (SLF), the super-PAC aligned with Senate Majority Leader John Thune, have historically set the party’s spending priorities across the Senate map.

Official Statements & Responses

Senator John Thune acknowledged a “fork in the road,” noting that while it may be premature to abandon the two southern states, the party must evaluate where resources can most effectively preserve its Senate majority. Senator Kevin Cramer suggested that the GOP should scrutinize North Carolina and Georgia to protect vulnerable seats such as Alaska’s. Senator John Kennedy warned that super-PACs will quickly withdraw support if candidates appear unlikely to win. Senator John Cornyn described both states as “not looking good,” adding that the situation may soon become “baked in.” Meanwhile, Chris Gustafson, a spokesperson for the SLF, emphasized that the fund’s historic fundraising enables investments across the map to retain the Senate majority.

Data & Statistics

AdImpact estimates that Republican groups plan to spend “tens of millions” in North Carolina and Georgia this fall. The SLF has already raised and deployed hundreds of millions of dollars nationwide in the current cycle, supporting candidates in both contested and safe states.

Why It Matters

Decisions on funding allocation could shape the GOP’s ability to hold the Senate. If resources are shifted away from North Carolina and Georgia, the party may concede two potential seats, but concentrating funds in states like Michigan, New Hampshire, Iowa, Ohio, and Alaska could bolster chances of retaining a majority. The outcome will influence the balance of power in Congress for the next two years.