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Story summary
- Apple unveiled the iPhone 18 Pro at its September 2026 event, claiming a major battery performance leap.
- Apple estimates the iPhone 18 Pro provides 36 hours video playback, three hours more than the iPhone 17 Pro.
- Apple estimates the iPhone 18 Pro Max offers 45 hours video playback, six hours more than the iPhone 17 Pro Max.
- Apple says both Pro models deliver roughly 9%-15% better battery backup than the previous generation.