Story perspectives

Meta’s Muse Hits 5 Million Downloads in 22 Days

By Drooid · Oct 1, 2026, 2:49 PM UTC · How we work

Summary

Story summary

Meta's Muse AI assistant hit 5 million U.S. and Canada downloads within 22 days of its Sept. 8 launch.
Muse reached 5 million faster than ChatGPT (56 days), X’s Grok (103 days) and Claude (492 days), per Sensor Tower.
Meta allocated up to 50 % of daily house-ad inventory to Muse, ranking it among top-15 U.S. brands week Sep 21-27.
Meta projects Muse will generate $28.5 billion in revenue by 2030 through affiliate cuts and per-action fees.

1 of 1

Story summary

Meta's Muse AI assistant hit 5 million U.S. and Canada downloads within 22 days of its Sept. 8 launch.
Muse reached 5 million faster than ChatGPT (56 days), X’s Grok (103 days) and Claude (492 days), per Sensor Tower.
Meta allocated up to 50 % of daily house-ad inventory to Muse, ranking it among top-15 U.S. brands week Sep 21-27.
Meta projects Muse will generate $28.5 billion in revenue by 2030 through affiliate cuts and per-action fees.