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Story summary
- Toyota Motor (Japan) is counting on the new Land Cruiser FJ to defend its Asian market foothold.
- Chief engineer Masaya Uchiyama says the FJ far exceeds Toyota’s sales target in Japan.
- Uchiyama adds the model is also performing well in overseas markets.
- The SUV costs about ¥4.5 million (US$28,500) per unit.
- Toyota developed the FJ after customers requested a smaller Land Cruiser for narrow Asian roads.