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Royal Canin Tests Cat Feeding Preferences to Refine Recipes

By Drooid · Oct 6, 2026, 11:08 PM UTC · How we work

Summary

Story summary

Royal Canin, owned by Mars, is testing cat food preferences at its research center in southern France.
Researchers weigh kibble trays in individual cubbyholes to measure each cat’s consumption.
The consumption data help adjust existing recipes and create new cat food products.
President Cécile Coutens said aging pets are the biggest market opportunity for pet food.
Pet-food sales keep growing despite inflation tied to the war in Iran.

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Story summary

Royal Canin, owned by Mars, is testing cat food preferences at its research center in southern France.
Researchers weigh kibble trays in individual cubbyholes to measure each cat’s consumption.
The consumption data help adjust existing recipes and create new cat food products.
President Cécile Coutens said aging pets are the biggest market opportunity for pet food.
Pet-food sales keep growing despite inflation tied to the war in Iran.