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Story summary
- Meta launched Muse AI assistant as a front-door to the internet on September 8.
- Citi forecasts Muse could generate over $27 billion by 2030, including $23 billion from transactions and $4.5 billion from subscriptions.
- Muse logged more than 6.6 million downloads and 1.8 million daily active users since launch.
- PYMNTS says Muse’s higher compute cost per session forces reliance on the $100 plan and commissions.
