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Ford Returns as Full Factory Team in WRC

By Drooid · Oct 9, 2026, 12:18 AM UTC · How we work

Summary

Ford Returns to WRC

Ford announced its return to the World Rally Championship as a full factory team.
Ford and M-Sport signed a four-year agreement to resume a factory-backed WRC effort.
M-Sport will run the Ford Fiesta Rally2 in the 2027 season under WRC rules.
An all-new rally car will debut in 2029, forming the basis for future models.
Ford aims to develop five rally-bred passenger vehicles for Europe by the end of 2029.

Summary

United States Hosts Rally

The United States will host a WRC round from August 26-29 2027, its first since 1988.
Kentucky officials estimate the rally could generate $58 million in international and regional tourism.
European WRC events have averaged €41 million (about $46 million) economic impact per race.
North American TV audience for WRC grew 73 % year-over-year during the 2026 season.
Italy’s WRC round will shift to Rome’s Lazio region, leaving Sardinia after 2026.

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Ford Returns to WRC

Ford announced its return to the World Rally Championship as a full factory team.
Ford and M-Sport signed a four-year agreement to resume a factory-backed WRC effort.
M-Sport will run the Ford Fiesta Rally2 in the 2027 season under WRC rules.
An all-new rally car will debut in 2029, forming the basis for future models.
Ford aims to develop five rally-bred passenger vehicles for Europe by the end of 2029.

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