Story perspectives

Consumers Buy $13.5B Halloween Candy Despite 8.1% Price Rise

By Drooid · Oct 11, 2026, 3:46 PM UTC · How we work

Summary

Story summary

U.S. consumers continue buying Halloween candy despite price hikes.
The National Retail Federation projects $13.5 billion Halloween spending, with 96% of shoppers buying sweets.
U.S. tariffs of 10%-12.5% on 60 partners, imposed in July, raised chocolate costs for retailers.
Average candy prices rose 8.1% year-over-year.
Chocolate packages jumped 15.5% to $5.67 each.

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Story summary

U.S. consumers continue buying Halloween candy despite price hikes.
The National Retail Federation projects $13.5 billion Halloween spending, with 96% of shoppers buying sweets.
U.S. tariffs of 10%-12.5% on 60 partners, imposed in July, raised chocolate costs for retailers.
Average candy prices rose 8.1% year-over-year.
Chocolate packages jumped 15.5% to $5.67 each.