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Story summary
- Rolls-Royce is expanding its Goodwood plant, nearly doubling its size with a £300 million investment.
- Average Rolls-Royce price has risen to about £500,000, up from £300,000 ten years earlier.
- Production peaked at 6,032 cars in 2024 but fell to 5,664 the following year.
- Average buyer age dropped to 43 from 56 in 2010, with young Chinese tech customers growing fast.
