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Latino Voter Disaffection Threatens Trump’s Hold in 2026 Midterms

By Drooid · · How we work

Core Event: Shift Among Hispanic Voters Ahead of Midterm Elections

Latino voters who helped deliver President Donald Trump a second term in 2024 are expressing growing dissatisfaction with his administration, a trend that could reshape the balance of power in the U.S. House of Representatives in the upcoming midterm elections. In Arizona’s 6th Congressional District—one of the nation’s most closely contested seats—Republican incumbent Juan Ciscomani is distancing himself from Trump, while Democratic challenger JoAnna Mendoza is emphasizing her immigrant-farm-worker roots to win back disillusioned voters. Similar dynamics are playing out in Colorado’s 8th District and Texas’s Rio Grande Valley, where Latino voters are weighing economic concerns against party loyalty.

Background & Context

During the 2024 presidential campaign, Hispanic voters swung toward Trump, contributing to his electoral victory. At that time, an AP VoteCast survey of more than 120,000 voters found that about seven in ten Hispanic respondents were “very concerned” about food and grocery costs, and Trump held a clear advantage among them. Since taking office, high gas prices, inflation-driven grocery costs, and a prolonged conflict with Iran have eroded that support.

Data & Statistics

  • An Associated Press-NORC Center for Public Affairs Research poll from October reports that about six in ten Hispanic voters disapprove of Trump’s handling of the presidency.
  • The same poll shows more than seven in ten disapprove of his performance on the economy.
  • A separate AP-NORC poll from September indicates that 70 % of Hispanic voters blame Trump’s policies for higher grocery and housing costs.
  • In Arizona’s 6th District, Trump won the 2024 presidential vote by less than 1 percentage point, while Ciscomani’s 2022 re-election margin was 2.5 percentage points.

Key Figures & Groups

  • Chris Martinez – 28-year-old maintenance technician from Casa Grande, Arizona, who voted for Trump expecting a thriving economy and now says he feels “duped.”
  • Juan Ciscomani – Republican U.S.
  • JoAnna Mendoza – Democratic challenger, former Marine, stressing her upbringing as the daughter of immigrant farmworkers.
  • Mike Madrid – Political consultant and author of *The Latino Century*, describing a “dealignment” of Latino voters toward economic, pocket-book concerns.

Verbatim Quotes

  • “The Latino electorate is moving from a racial-and-ethnic voting bloc to an economic, pocketbook, class-based voter,” — Mike Madrid, a political consultant
  • “We really don’t worry about gas and prices and what not,” — Chris Durant
  • “People trust you if they know that you came from the community and understand their way of life,” — Mendoza
  • “I feel like he was going in a good direction, but I think now that it’s just gotten weird.” — Thomas Centrella
  • “I’m the son of a single mom. She came to America to give me the American Dream. We worked hard for this country,” — Manny Rutinel

What’s Next

The upcoming midterm elections will determine whether the Republican-held House majority can be maintained. Analysts note that heavily Latino districts in Arizona, Colorado and Texas are pivotal; the party that successfully addresses the “pocket-book” concerns of Hispanic voters is likely to secure those seats. Campaigns are expected to intensify outreach to disaffected Latino voters in the weeks leading up to the election.