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Story summary
- McDonald's executives announced plans to bring back grilled chicken sandwiches.
- At a September 2026 investor meeting, they cited growing demand for protein options.
- Former culinary innovation manager Mike Haracz said low sales and weak flavor led to the sandwich’s 2020 removal.
- Haracz noted rising beef prices could make a chicken sandwich a profitable, affordable alternative.
- He added that properly developed chicken items generally have higher profit margins.