Full Breakdown
Satirical Campaign Propels Brady Rogers to Kelowna City Council
By Drooid · · How we work
Election Outcome and Vote Totals
In the 2026 Kelowna municipal election, 33-year-old Brady Rogers secured a council seat with 12,635 votes, placing fourth among 37 candidates for the city’s eight at-large seats. The top eight elected were: Gord Lovegrove (15,462), Davis Kyle (14,822), Kevin Aaron Kraft (13,505), Brady Rogers (12,635), incumbent Rick Webber (12,512), Mohini Singh (11,968), Laura Thurnheer (11,949) and Les Bellamy (11,470). Rogers out-performed long-time councillor Maxine DeHart, who finished ninth with 11,165 votes. Five of the eight seats went to newcomers, the largest turnover since 2011.
Campaign Strategy and Platform
“Fine. I’ll do it,” and “How hard could it be?” Rogers’ website answered enthusiasm with blunt “No” and “Also no.” The humor attracted viral attention—one reel surpassed 100,000 views—while the campaign also presented concrete positions on housing affordability, transit costs, infrastructure funding, and homelessness. Rogers emphasized that younger voices should be represented on council.
Context of the 2026 Municipal Election
Mayor Tom Dyas was re-elected by a margin of 969 votes, and voter turnout was about 31 %. The at-large voting system lets each voter select up to eight candidates, meaning a candidate need only rank within the top eight to win a seat.
Official Statements & Responses
Rogers told CBC’s Radio West that he feels a “sense of duty” to bring a fresh perspective and will begin a crash-course in council work. Associate professor David Black of Royal Roads University noted that Rogers blended satire with substantive ideas, appealing to voters disillusioned with traditional politicians. Mayor Dyas acknowledged that the campaign highlighted public concerns about housing, homelessness and infrastructure.
Verbatim Quotes
- “Thanks everybody for voting for me. That’s pretty cool. I guess I’m on council now,” — Brady Rogers
- “I think fresh faces and different perspectives are always healthy and the change is healthy,” — Nicole Richards
Data & Statistics
- Votes for Rogers: 12,635 (fourth place)
- Total council seats: 8 (at-large)
- Number of candidates: 37
- Incumbent councillors re-elected: 3 (Rick Webber, Mohini Singh, Laura Thurnheer)
- New councillors elected: 5, including Rogers and Davis Kyle
What's Next
Rogers will begin his four-year term next week with an orientation program for new councillors. He indicated he will rely on “day-by-day” learning while pursuing his platform’s focus on affordable housing, transit, and responsible development. The council’s composition suggests a shift toward younger, digitally engaged representatives, which may influence policy priorities throughout the term.