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Story summary
- Shein agreed to pay $100 million to settle a U.S. Federal Trade Commission investigation.
- The settlement equals about 44 % of Shein’s Q2 profit, which fell 67 % to $228 million.
- More than 12,000 consumer complaints covering $11 million in purchases were recorded between January 2020 and June 2026.
- Shein shares have fallen about 22 % from their IPO price amid regulatory pressures.
- France’s data-protection authority fined Shein €150 million last year for improper cookie use.