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U.S. to Spend Record $13.5B on Halloween, Candy Costs Soar

By Drooid · · How we work

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U.S. Consumers Splurge
  • U.S. consumers will spend a record $13.5 billion on Halloween, including $4.1 billion on candy.
  • Candy prices rose 7.7% through September, more than double the overall inflation rate of 3.7%.
  • A 100-piece bag of assorted Halloween candy averages $16.96 in 2026, up 3.5% from 2025 and 71% since 2021.
  • Mondelez raised gummy-candy pack prices 39% and Ferrero lifted chocolate pack prices nearly 19%.
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