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Disney Unveils Game-Changing AI Innovations at CES 2025

1/10/2025

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Story summary
  • Disney dazzled at CES 2025, unveiling groundbreaking advertising innovations like the expanded "Magic Words" feature for live shows and the cutting-edge Disney Select AI Engine. With a staggering 157 million monthly active users, Disney is set to revolutionize audience engagement through AI-driven tools, real-time bidding, and precision ad targeting, promising a more personalized viewing experience.