Story perspectives

Smartphone Market Soars 4%: Samsung Leads, Apple Falters

1/14/2025

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Summary

Story summary

The global smartphone market rebounded with a 4% growth in 2024, fueled by better economic conditions and premium device demand.
Samsung maintained the lead with a 19% market share, thanks to strong Galaxy S24 sales, while Apple dropped to 18% amid mixed iPhone 16 reviews.
Xiaomi's market share rose to 14%, with ultra-premium devices over $1,000 seeing the fastest growth.
Analysts forecast an 8% revenue increase in 2025, despite sales volume still lagging behind pre-pandemic levels.

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Story summary

The global smartphone market rebounded with a 4% growth in 2024, fueled by better economic conditions and premium device demand.
Samsung maintained the lead with a 19% market share, thanks to strong Galaxy S24 sales, while Apple dropped to 18% amid mixed iPhone 16 reviews.
Xiaomi's market share rose to 14%, with ultra-premium devices over $1,000 seeing the fastest growth.
Analysts forecast an 8% revenue increase in 2025, despite sales volume still lagging behind pre-pandemic levels.