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Apple's China Smartphone Shipments Plunge 25% in Q4

1/18/2025

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Summary

Story summary

Apple’s smartphone shipments in China dropped 25% year-on-year in Q4 2024, totaling 13.1 million units, reducing market share from 24% to 17%.
Vivo led the market with 49.3 million units shipped, followed by Huawei with 46 million units.
Overall smartphone shipments in China increased by 4% to 285 million units in 2024, signaling market recovery.
Analysts predict growth will continue in 2025, exceeding 290 million units, fueled by innovation and government support.

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Story summary

Apple’s smartphone shipments in China dropped 25% year-on-year in Q4 2024, totaling 13.1 million units, reducing market share from 24% to 17%.
Vivo led the market with 49.3 million units shipped, followed by Huawei with 46 million units.
Overall smartphone shipments in China increased by 4% to 285 million units in 2024, signaling market recovery.
Analysts predict growth will continue in 2025, exceeding 290 million units, fueled by innovation and government support.