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Team17 Rebrands to Everplay, Expands Indie Gaming Reach

1/24/2025

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Summary

Story summary

In early February, Team17 Group will transform into Everplay Group, marking a significant evolution since its 2018 IPO. While the Team17 name will continue to grace its game label alongside Astragon Entertainment and StoryToys, CEO Steve Bell emphasizes that this rebranding will foster collaboration and broaden their reach in the indie gaming market.

History

Historical Context

Team17's rebranding to Everplay Group in February 2024 echoes the indie gaming evolution since the early 2000s. The Indie Game Jam, launched in 2002, fostered innovation by allowing developers to experiment without publisher constraints. This spirit of collaboration now drives Team17's strategy to expand in the competitive indie market.

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Story summary

In early February, Team17 Group will transform into Everplay Group, marking a significant evolution since its 2018 IPO. While the Team17 name will continue to grace its game label alongside Astragon Entertainment and StoryToys, CEO Steve Bell emphasizes that this rebranding will foster collaboration and broaden their reach in the indie gaming market.

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