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El Paso's NASCAR Legacy: From Brickyard 400 to 2024

1/24/2025

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Story summary
  • Texas's vibrant NASCAR legacy shines through El Paso's remarkable sponsorship of a race car at the 2004 Brickyard 400. Driver Geoff Bodine proudly represented the city, igniting a tradition that saw El Paso's name grace cars in future races, including the iconic Old El Paso branding in both 2004 and 2024, solidifying its lasting impact on the sport.