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Ford's T1+ Raptors Shine at Dakar Rally 2023

1/27/2025

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Summary

Story summary

Ford made a splash at the Dakar Rally, showcasing four T1+ Raptor vehicles. Despite a dramatic rollover, three cars crossed the finish line, with Ekström and Bergkvist clinching a commendable third place. With ambitions to boost brand visibility, Ford plans to race through 2027, paving the way for innovations in off-road vehicle technology.

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Story summary

Ford made a splash at the Dakar Rally, showcasing four T1+ Raptor vehicles. Despite a dramatic rollover, three cars crossed the finish line, with Ekström and Bergkvist clinching a commendable third place. With ambitions to boost brand visibility, Ford plans to race through 2027, paving the way for innovations in off-road vehicle technology.