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Shrinkflation Strikes: Supermarkets Face Consumer Backlash

1/30/2025

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Summary

Story summary

Shrinkflation is hitting supermarkets hard, as product sizes shrink while prices stay the same. The Consumers Association received 250 reports last year, a drop from prior years. Director Sandra Molenaar called out manufacturers for their lack of transparency, urging them to either clearly label changes or adjust prices fairly to protect consumers.

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Story summary

Shrinkflation is hitting supermarkets hard, as product sizes shrink while prices stay the same. The Consumers Association received 250 reports last year, a drop from prior years. Director Sandra Molenaar called out manufacturers for their lack of transparency, urging them to either clearly label changes or adjust prices fairly to protect consumers.