Story perspectives

Dunkin Unveils Protein-Packed Drinks with Megan Thee Stallion

1/8/2026

Summary

Story summary

Dunkin launches Protein Milk that adds 15 grams of protein per beverage.
The five new items are Megan's Mango Protein Refresher, Strawberry Protein Refresher, Caramel Chocolate Iced Protein Latte, Almond Iced Protein Matcha Latte, and Iced Protein Latte with Sugar-Free Vanilla.
Megan Thee Stallion (campaign partner) stars in the jazzercise-themed "Dunk N' Pump" ad promoting the drinks.
Dunkin plans more drink flexibility and introduces a $5 Meal Deal and seasonal items.

History

Historical Context

Dunkin' Donuts, founded in 1950 by William Rosenberg, has evolved significantly, especially after its acquisition by Inspire Brands in 2020. The introduction of Protein Milk in 2023 reflects a broader health trend that gained momentum in the 2010s, paralleling Starbucks' healthier menu expansions. This shift indicates a growing consumer preference for nutritious options in the fast-food industry.

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Story summary

Dunkin launches Protein Milk that adds 15 grams of protein per beverage.
The five new items are Megan's Mango Protein Refresher, Strawberry Protein Refresher, Caramel Chocolate Iced Protein Latte, Almond Iced Protein Matcha Latte, and Iced Protein Latte with Sugar-Free Vanilla.
Megan Thee Stallion (campaign partner) stars in the jazzercise-themed "Dunk N' Pump" ad promoting the drinks.
Dunkin plans more drink flexibility and introduces a $5 Meal Deal and seasonal items.

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