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KYMT Transforms to NEON 93.1: Bold New Sound for Vegas

2/10/2026

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Summary

Story summary

iHeartMedia Las Vegas rebranded KYMT (93.1 The Mountain) as NEON 93.1, shifting from Classic Rock to Pop, Rock, and Hip-Hop.
The new station aims to capture Las Vegas energy by featuring Green Day, Bruno Mars, and Eminem.
MoJoe Roberts, SVP of Programming, says the station will deliver a bold, unpredictable nonstop hit experience.
Area President Glynn Alan says the move will create advertising opportunities and engage consumers.

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Story summary

iHeartMedia Las Vegas rebranded KYMT (93.1 The Mountain) as NEON 93.1, shifting from Classic Rock to Pop, Rock, and Hip-Hop.
The new station aims to capture Las Vegas energy by featuring Green Day, Bruno Mars, and Eminem.
MoJoe Roberts, SVP of Programming, says the station will deliver a bold, unpredictable nonstop hit experience.
Area President Glynn Alan says the move will create advertising opportunities and engage consumers.