Back to today’s briefing

Story perspectives

CORTIS Makes K-Pop History at NBA All-Star Weekend

2/13/2026

50 6 Full Breakdown

Summary

Story summary

CORTIS, a five-member K-pop group under BIGHIT Music, will perform at the NBA All-Star Celebrity Game halftime show in Los Angeles, making history as the first K-pop act.
The group consists of Martin, James, Juhoon, Seonghyeon, and Keonho.
They debuted in August 2025.
Their album Color Outside the Lines reached No. 15 on the Billboard 200.
They will headline the NBA Crossover concert series during All-Star Weekend.

History

Historical Context

Psy's "Gangnam Style" became the first YouTube video to reach one billion views in December 2012, marking a pivotal moment for K-pop's global rise. This success sparked international interest in Korean artists, leading to the emergence of influential companies like BIGHIT Music. CORTIS's upcoming performance at the NBA All-Star Celebrity Game exemplifies K-pop's growing integration into mainstream American culture.

1 of 2

Story summary

CORTIS, a five-member K-pop group under BIGHIT Music, will perform at the NBA All-Star Celebrity Game halftime show in Los Angeles, making history as the first K-pop act.
The group consists of Martin, James, Juhoon, Seonghyeon, and Keonho.
They debuted in August 2025.
Their album Color Outside the Lines reached No. 15 on the Billboard 200.
They will headline the NBA Crossover concert series during All-Star Weekend.

1 / 2