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K-Pop Demon Hunters Merchandise Surge at Toy Fair

2/20/2026

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Story summary
  • The Hollywood Reporter notes a surge in KPop Demon Hunters merchandise.
  • Spin Master showcased offerings at the New York Toy Fair after Mattel and Hasbro announced new product lines.
  • Funko released a wave of KPop Demon Hunters figures for pre-order on Amazon and Funko.com, with shipping from late February to early March.
  • A second wave was announced on February 13 and will ship mid-March to late June, featuring eight figures.