Story perspectives
Hershey's Reese's Faces Backlash Over Skimpflation Practices
3/3/2026
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Story summary
- The trend of skimpflation in the candy industry draws scrutiny of The Hershey Company's Reese's products.
- Brad Reese, the brand's founder's grandson, criticizes Hershey for replacing traditional milk chocolate and peanut butter with cheaper alternatives.
- Lindsay Owens of the Groundwork Collaborative says skimpflation raises health concerns from more processed ingredients and urges federal labeling improvements.
- Hershey has faced scrutiny but says its iconic products remain unchanged.
