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Hershey's Reese's Faces Backlash Over Skimpflation Practices

3/3/2026

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Story summary
  • The trend of skimpflation in the candy industry draws scrutiny of The Hershey Company's Reese's products.
  • Brad Reese, the brand's founder's grandson, criticizes Hershey for replacing traditional milk chocolate and peanut butter with cheaper alternatives.
  • Lindsay Owens of the Groundwork Collaborative says skimpflation raises health concerns from more processed ingredients and urges federal labeling improvements.
  • Hershey has faced scrutiny but says its iconic products remain unchanged.