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Rising External Storage Prices Hit Apple Customers Hard

3/25/2026

37 5 Full Breakdown

Summary

Story summary

External storage prices have risen, affecting Apple Inc. customers, as a SanDisk 4-terabyte SSD rose from about $500 to $1,200.
The price increases are linked to supply shortages driven by rising demand for AI-related hardware.
The trend affects retailers beyond Apple, including Amazon and Best Buy.
As a result, consumers may struggle to find affordable external storage throughout the year.
Apple has not commented on the situation.

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Story summary

External storage prices have risen, affecting Apple Inc. customers, as a SanDisk 4-terabyte SSD rose from about $500 to $1,200.
The price increases are linked to supply shortages driven by rising demand for AI-related hardware.
The trend affects retailers beyond Apple, including Amazon and Best Buy.
As a result, consumers may struggle to find affordable external storage throughout the year.
Apple has not commented on the situation.