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NWSL Expands Leadership Team Ahead of Record 2026 Season

4/1/2026

Summary

Story summary

The National Women’s Soccer League (NWSL) announced executive hires to support its growth, with Brian Kelly starting as chief commercial officer immediately and Rachel Epstein set to become chief marketing officer later this month.
Commissioner Jessica Berman noted their experience in scaling sports properties is crucial for the league's next phase.
The 2026 season begins with record attendance, including 63,004 fans at Denver Summit FC’s inaugural home opener.
Additional appointments include Jessica Goldstein as vice president of partnership management and promotions, and Meg Buchan and Carlin Hudson in vice president roles for broadcast and strategy.

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Story summary

The National Women’s Soccer League (NWSL) announced executive hires to support its growth, with Brian Kelly starting as chief commercial officer immediately and Rachel Epstein set to become chief marketing officer later this month.
Commissioner Jessica Berman noted their experience in scaling sports properties is crucial for the league's next phase.
The 2026 season begins with record attendance, including 63,004 fans at Denver Summit FC’s inaugural home opener.
Additional appointments include Jessica Goldstein as vice president of partnership management and promotions, and Meg Buchan and Carlin Hudson in vice president roles for broadcast and strategy.