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Meghan Markle’s As Ever approval drops to +2, sales slump.

6/4/2026

41 9 Full Breakdown

Summary

Story summary

Meghan Markle, As Ever founder, saw her net approval rating drop to +2 in Q1 2026, with a YouGov poll of 1,300 Americans finding she was liked by 29 percent and disliked by 27 percent.
Data showed visits to her As Ever site fell from 108,000 in Dec 2025 to 61,500 in Apr 2026.
A January 2026 glitch revealed 650,190 unsold units while Markle says she will take the business global despite no international shipping yet.

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Story summary

Meghan Markle, As Ever founder, saw her net approval rating drop to +2 in Q1 2026, with a YouGov poll of 1,300 Americans finding she was liked by 29 percent and disliked by 27 percent.
Data showed visits to her As Ever site fell from 108,000 in Dec 2025 to 61,500 in Apr 2026.
A January 2026 glitch revealed 650,190 unsold units while Markle says she will take the business global despite no international shipping yet.