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We Are Rewind Unveils Pink Floyd Cassette Player

7/17/2026

Summary

We Are Rewind Launches

We Are Rewind launched the Pink Floyd-branded WE-001 cassette player with a Dark Side of the Moon cassette for £159.
The player provides a 12-hour battery, Bluetooth 5.1, 3.5 mm output, and 30-14,500 Hz ± 3 dB response.
It includes the 2023 50th-anniversary remaster of Dark Side of the Moon, exclusive to the box set.
Founder Romain Boudruche said the release preserves the album experience and that cassette sales rose 53 % in 2025.

Summary

Pink Floyd Cassette

A cassette of the 50th-anniversary remaster of Pink Floyd’s “The Dark Side of the Moon,” which spent 741 weeks on the Billboard 200, was released.
The launch joins an analog revival of vinyl and boutique CDs as listeners seek tactile experiences.
Earlier limited editions paired Duran Duran and Elvis Presley with modern cassette tech for collectors.
Environmental critics say new plastic cassette production adds waste, contrasting nostalgia with sustainability concerns.

History

Historical Context

Sony launched the first Walkman TPS-L2 on 1 July 1979, quickly selling 30,000 units in two months and eventually over 250 million worldwide, sparking the personal-stereo boom that helped cassettes outsell vinyl by 1983. The format’s revival today, exemplified by Romain Boudruche’s £159 WE-001 Bluetooth cassette player, echoes that same shift toward portable, individual listening.

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We Are Rewind Launches

We Are Rewind launched the Pink Floyd-branded WE-001 cassette player with a Dark Side of the Moon cassette for £159.
The player provides a 12-hour battery, Bluetooth 5.1, 3.5 mm output, and 30-14,500 Hz ± 3 dB response.
It includes the 2023 50th-anniversary remaster of Dark Side of the Moon, exclusive to the box set.
Founder Romain Boudruche said the release preserves the album experience and that cassette sales rose 53 % in 2025.

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