Story perspectives
Roku’s 30% Savings Bundles Drive Record 30% Revenue Growth
By Drooid · · How we work
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Story summary
- Roku launched more than 30 streaming bundles in the United States and Mexico, offering up to 30% savings.
- Bundles combine services such as HBO Max, AMC+, Fox One, Starz, Howdy and Hallmark+.
- Premium Subscriptions recorded a 76% rise in incremental sign-ups and 98% new-to-service subscribers.
- Q1 subscription revenue grew 30% to $518.5 million, marking Roku’s highest-ever quarter.
- Roku VP Randy Ahn said bundles aim to give users flexibility, choice and value.
