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AO Completes Jessops Acquisition Using Existing Cash Reserves

By Drooid · Sep 24, 2026, 3:22 PM UTC · How we work

Summary

AO World Acquires Jessops

AO World completed acquisition of Jessops, using existing cash; purchase price not disclosed.
Jessops posted turnover just under £20 million for the year to September 2025.
Jessops recorded a £1.1 million loss despite a 6.5% turnover increase.
AO expects half-year profit before tax above £21.5 million, more than 20% higher.
Shares fell about 8% after the announcement as investors eyed a tougher second half.

Summary

AO World Expands Refurbished

AO integrates Jessops’ Camera Jungle with musicMagpie to broaden its refurbished-goods ecosystem.
The acquisition was paid entirely from AO’s cash reserves, showing its cash-rich diversification strategy.
CEO John Roberts said the deal expands AO beyond white goods and mobiles.
AO previously bought musicMagpie in 2024 for under £10m, adding refurbished tech to its portfolio.

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AO World Acquires Jessops

AO World completed acquisition of Jessops, using existing cash; purchase price not disclosed.
Jessops posted turnover just under £20 million for the year to September 2025.
Jessops recorded a £1.1 million loss despite a 6.5% turnover increase.
AO expects half-year profit before tax above £21.5 million, more than 20% higher.
Shares fell about 8% after the announcement as investors eyed a tougher second half.

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