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Delhi’s “Fat Dogs” Contest Ends with Posthumous Victory for Gola

By Drooid · · How we work

The Viral Contest Reaches Its Finale

The Instagram-run “Fat Dogs of Delhi” competition began on September 24 with 64 neighbourhood dogs entered into a knockout format. Over six rounds of Instagram Story polls, supporters posted posters, memes and videos, turning the light-hearted tally into a city-wide campaign. Physical voting stations were later set up at four cafés across Delhi, allowing voters to mark their choice on a sticky note and receive a star sticker. The grand finale took place on September 30, pitting Gola of SDA Market in Hauz Khas against Googoo of Saket.

Background and Context

The page was created by an anonymous final-year Delhi University journalism student who initially posted photos of overweight street dogs. Inspired by informal “oomf offs” on X, the creator turned the collection into a contest, aiming to give residents a fun way to bond. The initiative coincided with ongoing public debate over Delhi’s stray-dog population, which the Supreme Court recently ordered to be moved to shelters before modifying the ruling to allow sterilised, vaccinated dogs to remain in their localities.

Data and Statistics

  • Total votes cast: 94,000 (92,598 online, 1,042 offline) – contest organiser.
  • Gola’s tally: 66,954 votes (?71 % of total).
  • Googoo’s tally: 27,046 votes.
  • Margin of victory: 39,904 votes.
  • Followers: The Instagram account grew from about 1,500 at launch to over 101,000 by October 1, 2026.
  • Physical booths: Four locations in Delhi hosted in-person voting on the final day.

Official Statements & Responses

The contest’s organisers said the posthumous inclusion of Gola, who died weeks before the finale, reflected the overwhelming public support she received. They announced plans to channel the campaign’s reach into animal-welfare fundraising, pledging donations for shelters, food, beds and collars. A spokesperson added that the page now highlights adoption appeals and seeks contributions for stray-dog NGOs.

Criticism & Opposition

Animal-health advocates raised concerns that celebrating overweight dogs could normalise overfeeding and obscure the health risks of canine obesity. Veterinarian Dr Abhishek Choudhary explained that excess weight stresses joints, raises the risk of diabetes, heart and breathing problems, and can shorten lifespan. Dog owners Ashna Mehta and Koustav Das described the contest as “insensitive,” arguing that the dogs have no voice to consent to being showcased for their size.

Verbatim Quotes

  • “It was not this heavy until two years ago,” — Kamlesh

Conflicting Reports & Gaps

Sources differ on the exact number of offline votes: one outlet reports 1,042 votes cast at polling booths, while another cites “over 1,000” in-person votes. Both figures are consistent with the organiser’s overall total but lack a precise, independently verified count. Additionally, while the contest’s creator remains anonymous, no source provides a verified identity, leaving the motivations behind the initiative open to interpretation.

Why It Matters

Beyond the novelty of a “chonkiest” dog election, the contest has amplified visibility for Delhi’s community dogs, prompting donations and partnerships with brands such as Zomato and Bearhugs. Organisers argue that the heightened public interest may translate into broader support for stray-dog welfare, even as critics caution that the celebration of obesity could send mixed messages about responsible pet care.