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DoorDash to Acquire Instacart for $17B in Deal

By Drooid · Oct 29, 2026 · How we work

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Summary

DoorDash is acquiring Instacart for $17 billion, paying $65 per share in cash and stock.
The merger will give Instacart customers access to 50,000 additional stores beyond its current 100,000.
DoorDash will retain the Instacart brand and app after the transaction closes by late 2027 or early 2028.
NYC’s Consumer and Worker Protection called the deal a “troubling trend” of consolidation.

Summary

DoorDash could obtain Instacart’s $331 million quarterly advertising revenue if the merger closes.
DoorDash reported Q3 revenue of $4.6 billion, a 34% year-over-year rise and 993 million orders.
Instacart’s latest quarter generated just over $1 billion in revenue from 90.3 million orders.
Instacart’s U.S. delivery-spending share fell from 26% to 18% while DoorDash’s rose from 44% to 59% over five years.
Instacart’s revenue slowdown is linked to intensified competition from Amazon and Walmart’s grocery-delivery services.

History

Amazon’s June 2017 purchase of Whole Foods Market for $13.7 billion added over 400 grocery stores to its e-commerce empire and triggered an FTC antitrust review that later produced new guidance on digital-retail concentration. DoorDash’s 2024 $17 billion acquisition of Instacart follows that pattern, consolidating delivery platforms as regulators revisit the precedent set by the 2007 Whole Foods-Wild Oats merger challenge.

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Amazon’s June 2017 purchase of Whole Foods Market for $13.7 billion added over 400 grocery stores to its e-commerce empire and triggered an FTC antitrust review that later produced new guidance on digital-retail concentration. DoorDash’s 2024 $17 billion acquisition of Instacart follows that pattern, consolidating delivery platforms as regulators revisit the precedent set by the 2007 Whole Foods-Wild Oats merger challenge.

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